AUSTIN, Texas — Furniture and lifestyle brand Four Hands has opened a new 35,000 square foot art studio in Austin. The objective is to introduce the works of recognized and emerging artists to a wider audience.
“Unlike any other home furnishings company in the country, Four Hands’ global reach, coupled with its new technology, has resulted in the creation of gallery-quality works of art from artists around the world that closely mimic the textures of original works,” the company said. said in a statement.
The studio will be able to produce exclusive handcrafted pieces on different mediums. Pieces can be produced on a large scale, reducing costs and helping to make the art more commercial and accessible. Each piece is produced on demand with a one week shipping time.
“Our direct relationship with the artist is key to our success,” said Brooke Elliott, product development manager for Four Hands Art Studio. “We invite all artists because of our technological capabilities and our wide variety of distribution. There are no boundaries in our capabilities, which is exciting for artists and brands like Getty Images, with whom we have a specially curated image partnership, allowing us to reproduce many of their iconic works.
So far, more than 4,000 images have been selected by 150 artists.
“We’re able to oversee everything from start to finish,” said Adam Dunn, vice president of design. “It’s exciting to be able to merge what we do in the home furnishings categories and work with some of the world’s top emerging artists to adapt the art to complement our diverse collections.”
The pieces are framed by hand on site, using materials such as oak, maple, acrylic and canvas.